case study

Dakota Trauma Therapy: from invisible to the practice Bismarck finds first

Dr. David Brooks is a board certified psychologist in Bismarck, North Dakota. We built his practice a new website and have run the SEO behind it ever since. Here is what happened, with the real numbers from Google Search Console.

The Dakota Trauma Therapy homepage: a calm hero illustration, real client avatars, and a Book Appointment button
dakotatrauma.com, the site we built and maintain for the practice.

~10

Average Google position, up from ~28 when tracking began

2x

Daily search impressions, roughly doubled at peak

21

Local searches ranking in the top 10

400%

Business growth reported by the practice owner

Source: Google Search Console for dakotatrauma.com. Position and impression figures compare the first months of tracking (late 2024) with April to July 2026. Growth figure is Dr. Brooks's own words below.

When Bismarck searches for a therapist, they find him

These are real Google positions from Search Console, April to July 2026. Not one lucky keyword: the practice ranks on page one across trauma, EMDR, and general therapy searches in its market.

This is what owning your pipeline looks like. No directory fees, no shared listing pages. When someone in Bismarck needs help, his practice is the answer Google gives them.

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Google positionApril to July 2026

  • bismarck therapists #1
  • north dakota therapist near me #2
  • trauma therapy bismarck, nd #3
  • ptsd bismarck nd #3
  • therapists bismarck nd #4
  • trauma therapy bismarck nd #5
  • emdr bismarck nd #6
  • emdr therapy bismarck nd #9

"Business has increased about 400% over the past two years, primarily due to SEO. Patrick has been amazingly responsive. I could not be more pleased with all aspects of service provided."

Dr David Brooks Dr. David Brooks
Owner, Dakota Trauma Therapy

What we actually did

No secret tricks. The same plan we run for every practice, done consistently.

Built a site that earns trust

A fast, calm, credential-forward website on his own domain. Clear specialties, real proof, and a booking button that is never more than one scroll away.

Won the local searches

Google Business Profile, citations, and dedicated pages for the searches that matter in Bismarck: trauma therapy, EMDR, anxiety, PTSD. That is the page-one table above.

Compounded with content

Specialty and service pages that keep earning impressions month after month. His visibility kept climbing while he focused on clients, not marketing.

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